Lasso, an IQVIA business, is the world's first and only omnichannel healthcare marketing and analytics platform that allows you to plan, activate, and measure your HCP and consumer-targeted campaigns across programmatic, email, social, endemic, and connected TV — all in one place. We are the fastest, most comprehensive and accessible solution in the market, making us the best partner for healthcare brands of any size or scale.
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At Lasso, our vision is to modernize healthcare marketing, so that you can spend less time waiting on your vendors for answers and more time driving results for your brand.
By simplifying workflows that used to take days into seconds, integrating functionality that used to require multiple vendors into one, and providing faster and deeper insights than anyone in the industry, we are helping healthcare marketers understand exactly what’s working, what’s not, and what to do next - all without having to pick up the phone.
Our ultimate goal is to empower media planning, buying, and analytics teams with the tools they need to do their job, and do it well. For far too long, healthcare marketers have been forced to cobble together a number of different solutions, pay outrageous prices, and let’s face it, they still have very little transparency into whether or not their money is being spent wisely. We're here to change that by providing the best service and the most transparency in this space.
These values guide how we work together every day. They don’t just sit in a dusty document—they evolve and change as our company grows, and we love rewarding teammates who best exemplify them.
We create powerful marketing technology that is accessible and easy to use, making the lives of our customers easier and more productive.
We’re here to create the new standard in healthcare marketing. We think BIG, break down barriers, and release game-changing products all the time.
When you ask, we build. Our technology evolves as your business strategy does, and we do whatever it takes to get the job done. That’s the Lasso Way.
We live and breathe healthcare marketing. We grow fast because we learn and adapt. If each day is not an adventure, something has gone terribly wrong.
Rest easy and do your best work, knowing that we’ll take care of the important stuff… and provide some fun perks.
Don’t sweat it if you don’t meet all the requirements in a job description (does anyone, really?), or if you’ve spent some time out of work. We get it. If you’re excited about Lasso, we’d love to chat!
With advanced integrated solutions and expertise, we continue to empower you to engage with healthcare providers and consumers in ways that impact lives.
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