Lasso is the world's first and only omni-channel healthcare marketing and analytics platform that allows you to plan, activate, and measure your HCP and consumer-targeted campaigns across programmatic, email, social, and connected TV — all in one place.
To empower media planning, buying, and analytics teams with the tools they need to do their job, and do it well. For far too long, healthcare marketers have been forced to cobble together a number of different solutions, pay outrageous prices, and let’s face it, they still have very little transparency into whether or not their money is being spent wisely. We're here to change that.
At Lasso, our vision is to modernize healthcare marketing, so that you can spend less time waiting on your vendors for answers and more time driving results for your brand.
By simplifying workflows that used to take days into seconds, integrating functionality that used to require multiple vendors into one, and providing faster and deeper insights than anyone in the industry, we are helping healthcare marketers understand exactly what’s working, what’s not, and what to do next - all without having to pick up the phone.